Blog

December 17, 2019

Last week, my good friend David Menninger and I discussed the state of Big Data analytics and its future in our webinar “How Distributed, Diverse Data has Transformed Big Data Analytics”.  As the Research Director at Ventana, David highlighted some…

December 16, 2019

These days, it often feels like we’re living in two worlds: the physical and the online. Throughout human history, we’ve discovered numerous forms of communication. In the early days, we developed speech and languages, which later led to symbols and written…

December 12, 2019

I consider myself to be an early adopter of Tableau.  I discovered Tableau Desktop back in 2007 when I was CTO for Bluelithium.  I bought a copy with my personal credit card and expensed it to the company.  What I…

December 2, 2019

AtScale was founded with one goal: to unleash the power of your data while eliminating business disruption. After six years, we are proud to say that we are still being guided by the same principle. How are we able to…

November 26, 2019

Hadoop hasn't lived up to its early promise.  Enterprises in North America are already investing in their third generation data lake, with the same goal of “democratizing data” at scale. The goal of Governed Self-Service providing business insights, and ultimately…

November 21, 2019

My co-founders and I started AtScale to change the trajectory of the analytics tools of our day.  As consumers of tools like Microstrategy, Qlik and SQL Server Analysis Services (SSAS) at Yahoo!, we were often disappointed by the complexity of…

November 20, 2019

Gartner projects that by 2020, 35 percent of enterprise organizations will implement data virtualization as an alternative to data integration.  Data virtualization delivers a single view of organizational data without having to physically integrate it, allowing enterprises to use their…

November 19, 2019

At AtScale, we're only as successful as our customers. Everyday, we strive to make sure that our customers are equipped with the right tools and support that they need to succeed. Who is behind these operations? Today we introduce you…

November 18, 2019

Wow! What a week we had with one of the biggest data communities in the world at the Tableau Conference in Las Vegas. This year’s event had about 20,000 data-driven people from all industries and all-sized organizations. And, we were…

November 12, 2019

Surprise! You never would have guessed the future is in the cloud. We should not be overly concerned with “the future” of data warehousing. The past five years have brought fundamental new capabilities at the platform level and most organizations…